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Fox renews pact with Nielsen for local TV, streaming measurement
Fox-owned local TV stations will use Nielsen's Big Data and panels measurement solutions, along with its consumer insights product Scarborough.
Jun 1
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Matthew Keys
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Fox renews pact with Nielsen for local TV, streaming measurement
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Analysts: Broadcast TV ad revenue to decline through 2028
The promise of NextGen TV and emergent pay TV packages show promise in helping broadcasters reverse the trend.
May 19
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Matthew Keys
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Analysts: Broadcast TV ad revenue to decline through 2028
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Sinclair to advertisers: "Broadcast is back"
As cable and satellite prices increase, more Americans are installing antennas and turning to broadcAs cable and satelliteast TV for entertainment…
May 13
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Matthew Keys
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Sinclair to advertisers: "Broadcast is back"
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Tubi CEO Anjali Sud: We're in the attention economy
The Fox-owned streaming service says free access to its shows and movies is important for storytellers and advertisers alike.
May 6
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Matthew Keys
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Tubi CEO Anjali Sud: We're in the attention economy
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Samsung hopes to lure viewers, advertisers with Samsung Television Network
The channel will include late-night comedy, live music and licensed shows and sports from other Samsung TV Plus content streams.
May 6
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Matthew Keys
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Samsung hopes to lure viewers, advertisers with Samsung Television Network
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Sports fans bet against Fubo during Q1
The continued lack of Warner Bros-owned channels, coupled with the loss of Televisa-Univision networks, convinced sports fans to look elsewhere.
May 2
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Matthew Keys
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Sports fans bet against Fubo during Q1
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Nielsen introduces a new quarterly "Gauge" with insights on ad-supported TV
The new Nielsen "Ad Supported Gauge" report comes at a time when TV consumers are incorporating more ad-based media products into their diets.
May 1
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Matthew Keys
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Nielsen introduces a new quarterly "Gauge" with insights on ad-supported TV
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TiVo report: How many FAST channels are streamers actually watching?
Despite having hundreds of content channels available to them, a new report from TiVo indicates consumers are watching just a handful of FAST streams on…
Apr 30
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Matthew Keys
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TiVo report: How many FAST channels are streamers actually watching?
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TiVo report: Consumers spending less on streaming platforms
The average monthly cost of entertainment services and platforms fell below $160 for the first time in five years, according to Xperi's TiVo
Apr 29
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Matthew Keys
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TiVo report: Consumers spending less on streaming platforms
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Philo earned new customers by accepting Cash App through Stripe
A new report reveals how the wallet-conscious streaming service lowered its fraud risk while attracting new subscribers by offering alternative forms of…
Apr 17
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Matthew Keys
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Philo earned new customers by accepting Cash App through Stripe
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Scripps increases overall revenue to $2.5 billion in 2024
The financial earning report was scheduled for late February, then moved to March in order to give the company time to refinance its debt.
Mar 11
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Matthew Keys
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Scripps increases overall revenue to $2.5 billion in 2024
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