Is it time for Nielsen to buy VideoAmp or Comscore?

Media stakeholders are complaining about Nielsen's lackluster measurement tools — and a growing base of competitors, with their own viewership reporting practices, aren't helping.

From a post on LinkedIn:

NFL games account for nearly all of the top 100 TV shows watched in the U.S. each year, per Nielsen's data. So, when the NFL — the biggest benefactor of Nielsen ratings — calls Nielsen's reporting into question, that is a big deal.