Nielsen: Linear TV tops streaming platforms in April 2025
Cable news and premium sports programming lifted broadcast and cable TV's collective share in April, though streaming achieved a milestone of its own.
Sports and news programming helped continue traditional linear television's dominance in the American living room, though streaming platforms earned a collective milestone of their own in April, according to the latest monthly report from Nielsen.
In its The Gauge report for April, Nielsen noted that linear television — broadcast and cable — …